Ore Dock Brewing Co.
Apparel | Patches | Posters | Stickers
I’ve had the opportunity to work on a lot of merchandise designs for some great customers over the years, a large portion of which was done for Ore Dock Brewing Company. Founded in 2012 in Marquette, Michigan, ODBC takes pride in crafting tasty brews using water sourced straight from Lake Superior. They’ve since opened the Trestle Cocktail Lounge directly behind the brewery and have solidified themselves as a staple in the community. It’s been my pleasure to help them fill their taproom with locally sourced art, made with love.
We set out to create a sleek, no-frills logomark that displays trust and professionalism. Something that looks sturdy, a mark that couldn’t even be destroyed by sandblasting. When you come to Leone’s for protective coatings, you can bet you’re getting the best.
A well-made logo can be ruined by a poor color palette, so we kept it mellow and avoided any flashy colors to really let the logomark shine. We decided to go with a trustworthy blue palette and also sprinkled in some green as a nod to the beautiful hues of Lake Michigan.
The logo package was rounded out after creating multiple lockups, wordmarks, and secondary logos that are ready to use for any application. A simple style guide was also created to help provide basic information about the logos, colors, and usage.
